Horoyoi Stroll Coupon 2026 Tickets in Hiroshima

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Experiencing the sake culture of Hiroshima is a highlight for many travellers. Securing Horoyoi Stroll Coupon 2026 tickets in Hiroshima offers a gateway into this world-famous brewing district. The Horoyoi Stroll Coupon—known locally as the Saijo Saguradori Horoyoi Sanpo—is a special event pass designed to give visitors a tasting and touring experience through the legendary street of Saijo. Held across a -month period in the summer and early autumn of 2026 this coupon allows guests to explore the historic sake houses at their own pace while sampling regional craft sakes, sho-chu and local gourmet specialties.

Saijo Sake Brewery Street, located in Higashihiroshima City stands alongside Kobes Nada district and Kyotos Fushimi district as one of Japans three sake brewing regions. The area is renowned, for its red-brick chimneys, white-plaster walls and wood-panelled storefronts that reflect centuries of traditional brewing heritage. What sets Saijo apart is its water supply, drawn from subterranean springs fed by Mt. Ryuo. This water naturally lends itself to a smooth rich brewing technique developed by local master brewers.

Experience Hiroshima’s Historic Breweries with the Horoyoi Stroll Coupon

The Horoyoi Stroll Coupon event is organized by the Higashihiroshima City Tourism Association to showcase this tradition to both domestic visitors and international tourists alike. Participating in the Horoyoi Stroll Coupon event gives access to a chosen group of breweries, where ticket holders trade their coupons for tasting portions entry to special brewery rooms or local treats. Sampling Japanese alcohol in its home region gives a cultural depth that normal bar visits cannot match. As you walk between the buildings you will see breweries still working inside structures that were built during the Edo and Meiji periods. The self‑guided style of the Horoyoi Stroll Coupon event gives flexibility making it perfect for adding to a larger trip around Hiroshima Prefecture. Whether you are a lover of Japanese sake or a first‑time traveler curious, about local gourmet traditions the Horoyoi Stroll Coupon event offers an atmospheric immersive walk through one of Japan’s most famous food lands.

Dates and venues

Monday, 1 June 2026 – Monday, 14 September 2026: Saijo Sake Brewery Street, Hiroshima

General admission coupon valid for one-time use during the event period. Please note that tickets cannot be purchased or used between Tuesday, 11 August 2026 and Sunday, 16 August 2026. The initial voucher must be presented and exchanged for the physical Horoyoi Stroll Coupon at the Higashihiroshima City Tourist Information Center, located on the second floor of JR Saijo Station (open 9:00 AM to 6:00 PM). Coupon redemptions at individual merchant locations begin from 8:30 AM onwards, though business hours vary by store. A maximum of 10 tickets per order applies.

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I confirm the price for each ticket on each date after you ask because ticket availability and regional demand change over time.

I give a custom live quote for your ticket soon as you get in touch with my team.

Because ticket distribution for this event uses Japanese‑language ticketing networks and local delivery rules it is recommended to secure your ticket.

To proceed simply contact me with your preferred dates, venue details and total number of guests by clicking the Contact Us button.

Booking through Jasumo Tickets removes the hurdles that international travellers often face when trying to access event systems.

Many main ticketing services in Japan require phone numbers, local credit cards or checkouts that are entirely in language and reject foreign cards for tickets.

I bypass these barriers by securing your tickets through my network of ticketing sources and event organisers.

My team handles every step of the communication in Japanese while keeping you fully updated in English.

Before your arrival every ticket is thoroughly authenticated as genuine. It is delivered to your hotel or accommodation, in Japan for absolute peace of mind.

How it works

  1. Submit Your Request:

    Send us an enquiry detailing your visit date, event name, venue, and the total number of tickets needed.

  2. Receive Your Quote:

    Our team checks real-time availability and provides a clear, custom quote.

  3. Secure Payment:

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  4. Fulfillment & Delivery:

    We secure your order through our network of official ticketing sources and event organisers, authenticate your tickets, and deliver them to your accommodation in Japan with English customer support provided throughout.

To secure your entry to the Saijo Sake Brewery Street tasting experience, click the Contact Us button below. Please ensure you have your intended travel dates, venue details, and party size ready so our concierge team can assist you immediately.

FAQ

Where do I exchange my ticket for the physical stroll coupon?

Vouchers must be brought to the Higashihiroshima City Tourist Information Center, which is conveniently located on the second floor of JR Saijo Station. Staff there will exchange your voucher for the physical Horoyoi Stroll Coupon booklet.

Can I buy Horoyoi Stroll Coupon tickets as a foreign visitor?

Yes, foreign visitors can enjoy the event without difficulty. However, official Japanese ticketing outlets often restrict purchases to users with local credit cards and Japanese addresses. Booking through Jasumo Tickets resolves this, as we acquire authentic tickets on your behalf and deliver them directly to your local accommodation.

Are there blackout dates when the coupon cannot be used?

Yes, the coupons are not valid for purchase or redemption between Tuesday, 11 August 2026 and Sunday, 16 August 2026. Normal operations resume following this period.

What are the operating hours for the coupon exchange and breweries?

The Higashihiroshima City Tourist Information Center operates from 9:00 AM to 6:00 PM. Coupon usage at participating vendors begins from 8:30 AM onwards, though individual store opening and closing times vary across the district.

Does the stroll sell out?

While the coupon is valid across a long date range, overall ticket quantities and daily exchange capacities can be limited during peak travel seasons and holiday weekends. Booking in advance guarantees your entry without relying on last-minute local availability.

What kind of drinks and products can I expect during the stroll?

The coupon is designed for tasting local beverages produced along Saijo Sake Brewery Street, including various styles of Japanese sake, sho-chu, and occasionally regional gourmet foodstuffs or souvenirs offered by participating merchant houses.

Venue & access

Saijo Sake Brewery Street (JR Saijo Station)

  • Nearest Station: JR Saijo Station (JR Sanyo Main Line). The event area begins immediately outside the station’s south exit.
  • Nearby Landmark: Higashihiroshima City Tourist Information Center (located on the 2nd floor of JR Saijo Station).

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